How does an entrepreneur take any idea and turn it into a profitable venture? What do investors look for when evaluating start-ups? These two important questions are answered in a book by one of America’s top traders, Michael J. Palumbo, called Calculated Risk: The Modern Entrepreneur’s Handbook. The book helps founders and executives navigate today’s business climate from idea conception through funding, expansion, and exiting.
Calculated Risk provides an insider’s perspective from someone in the know. Palumbo started a prop trading group in Chicago that turned into a highly successful U.S. stock options business, a firm that was one of the largest equity options trading groups in the country in the late 1990’s and early 2000’s.
Palumbo turned a $250,000 investment into a company worth well over $100,000,000. The former Chicago Board Options Exchange floor trader is an entrepreneur, venture capitalist, and author. For more information about him, please consult: www.michaeljpalumbo.com.
MEDIA CONNECT has worked with Palumbo to help him build his media brand and generate exposure for his book. Here is a sampling of media placements achieved on his behalf:
Print/Online Media
Television
Radio Programs and Podcasts
TESTIMONIALS
As a first time author of my Children's book, Anzard, Media Connect has done an amazing job to promote me on a national level as if I were a best seller. Their efforts were tireless in getting me air time with radio interviewers in many states, they got me me a small army of enthusiastic 'Mommy Bloggers' to promote my book and they even got me registered in many gift guides for the holidays. It's not just the professionalism that I appreciate it's how they never give up, they stay in touch and they treat you with the utmost respect. I'm on my second Children's book and when it's done I'm calling Media Connect, and its great team, to do the marketing and promotion.
— CHRISTOPHER CONROY, Self-published author of Anzard
