As Cleveland Browns quarterback Colt McCoy was eagerly awaiting the resolution of the National Football League's lockout in mid-July, MEDIA CONNECT's Faith, Sports and Satellite divisions teamed up to secure dozens of top-level media hits for Colt and his father Brad to promote their new book GROWING UP COLT (Barbour Publishing, July 2011).
With just a limited window of availability PTA lined up Fox News' "Fox & Friends", Fox Business TV, "The Jim Rome Show," ESPN's "First Take," "The 700 Club," interviews with Sports Illustrated and ESPN the Magazine, and a series of in-studio interviews at SiriusXM Radio (including NFL Radio and Mad Dog Radio).
MC also conducted a Satellite Television Tour of regional morning interviews across the country, and arranged a well-attended signing for Colt and Brad in the NYC area.
TESTIMONIALS
15 years ago, PTA helped put my book, Don't Know Much About History, on the media map. I have been coming back to them ever since whenever I want to promote the Don't Know Much About series. A Morning Drive Radio tour is a great way to make a serious media statement. And it's always a pleasure to work with the top-notch PTA pros.
— KENNETH C. DAVIS, Author of Don't Know Much About History and the Don't Know Much About series
