HuffPost recently featured an article by Lee Caraher, author of The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees, and HuffPost contributor Martin Zwilling about ways to inspire lifetime loyalty from key employees. The Boomerang Principle is a pragmatic answer to the outdated corporate mindset around employee turnover and shifts the focus to creating lifetime loyalty from alumni who will bring back business again and again.
TESTIMONIALS
Just a quick note to say that it has been great working with you on the PR campaign for NO More Heart Disease. The morning drive time radio tour was a very effective way for us to get our message out to the right audience. I'm looking forward to the next one!
PAUL KIRKITELOS, Health Well Ventures, Assistant to author Dr. Louis Ignarro