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LA WEEKLY FEATURES MC AUTHOR MARK C. PERNA

We know that millennials are the largest group in the U.S workforce, but what about the incoming cohort dubbed Generation Z? Mark C. Perna, author of Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations, shares some thoughts on the ways Generation Z will shake up the workplace with LA Weekly

 

TESTIMONIALS

Thank you for your excellent work promoting our book, Vital Factors - The Secret To Transforming Your Business and Your Life. As you are aware, Vital Factors was our first book and we were novices at the fundamentals of promoting a business book. Our decision to work with your firm was based upon your extensive experience promoting business books and we are not disappointed. I sincerely appreciated your consistent coaching and advice as we executed the book campaign. This spirit of teamwork and collaboration made a difference. We learned a great deal about promoting a book and we can also apply many of these principles to future PR efforts. Your weekly updates kept our eye on the ball as we moved the campaign forward. I will continue to recommend you and your firm to business associates who want to gain national exposure for their books.
— JOHN MANNING, Director of Marketing MAP