PTA worked with DIRECTV on the promotion of its Golden Globe-winning legal thriller, Damages. We targeted bloggers of influence and interest in the pop culture, media, and television worlds, asking them to post features, reviews, and exclusive content about the show’s premiere on DIRECTV. This campaign began in July 2011, and completed with the season finale in September 2011.
TESTIMONIALS
Heartfelt thanks for your enormous part in helping us get here to be the # 1 selling authors in America
— MARK VICTOR HANSEN, Co-author of Chicken Soup for the Soul series
