PTA worked with DIRECTV on the promotion of its Golden Globe-winning legal thriller, Damages. We targeted bloggers of influence and interest in the pop culture, media, and television worlds, asking them to post features, reviews, and exclusive content about the show’s premiere on DIRECTV. This campaign began in July 2011, and completed with the season finale in September 2011.
TESTIMONIALS
Thank you for helping me take my book to the next level.
— JOANI GELTMAN, MSW, author of A Survival Guide to Parenting Teens (AMACOM)
