Summary: Patty Alper, the president of the Alper Portfolio Group, a marketing and consulting firm, retained the services of Media Connect to promote her book, teach to Work: How a Mentor, a Mentee, and a Project Can close the Skills gap in America. Her empowering message was a call to action for people to step up as mentors. Her book provides a step-by-step guide to help professionals share their knowledge with the next generation of workers though an intergenerational experience. Media Connect secured media exposure for the book with a blend of interviews, reviews and feature stories in print, online and via radio. Forbes, HuffPost, SiriusXM, and Thrive Global were among dozens of new media outlets to cover this inspiring book.
Media Highlights:
MEDIA CONNECT Team: David Hahn, Adrienne Fontaine, Spencer Bement, and MK Cornfield
TESTIMONIALS
The PTA team has done an outstanding job promoting our book series. No matter what our title is or the angle we need to deliver, the PTA team makes it happen for us. From morning drive radio tours to print media placement, PTA has the experience. We have long term plans to work with this talented group of media experts.
— MITCH MERKER, Publisher, The Approved Group Inc,
