Case Study: Voices in Dementia Care: Reimagining the Culture of Care

 

BEST SELLERS

 

Client: William A. Haseltine

While MEDIA CONNECT was retained to pursue media for Dr. Haseltine’s recent books, Aging Well and Voices in Dementia Care, we saw an immediate opportunity to bring his expansive knowledge to bear on the coronavirus.  We quickly switched gears and secured top level placements for Dr. Haseltine as an expert in the health field.  Dr. William Haseltine, a former Harvard Medical School professor and founder of the university’s cancer and HIV/AIDS research departments, also serves as Chair and President of the global health think tank, ACCESS Health International. Dr. Haseltine was at the heart of the United States response to the HIV/AIDS and anthrax crises.

 

Below are a few of the placements we have secured to date:

  • NPR
  • CNN-TV, ERIN BURNETT OUTFRONT
  • SIRIUS XM / NYU LANGONE – DOCTOR RADIO, “HEALTHY AGING” SHOW
  • iHeart / NBC NEWS RADIO NETWORK

 

 

 

 

 

 

TESTIMONIALS

As a first time author of my Children's book, Anzard, Media Connect has done an amazing job to promote me on a national level as if I were a best seller. Their efforts were tireless in getting me air time with radio interviewers in many states, they got me me a small army of enthusiastic 'Mommy Bloggers' to promote my book and they even got me registered in many gift guides for the holidays. It's not just the professionalism that I appreciate it's how they never give up, they stay in touch and they treat you with the utmost respect. I'm on my second Children's book and when it's done I'm calling Media Connect, and its great team, to do the marketing and promotion.
— CHRISTOPHER CONROY, Self-published author of Anzard