Television

 

Case Studies

HOW FAR DO YOU WANT TO GO: LESSONS FROM A COMMON-SENSE BILLIONAIRE

Born on the small Greek island of Nisyros, John Catsimatidis immigrated to the Uni... more ›

 

THE JOY OF COSTCO: A TREASURE HUNT FROM A TO Z

Media Connect promoted this book with great success during the fall of 2023.  The Joy of Costco is a... more ›

 

TRAILBLAZER: FROM THE MOUNTAINS OF KASHMIR TO THE SUMMIT OF GLOBAL BUSINESS AND BEYOND

MEDIA CONNECT was retrained to execute a boutique campaign for Trailblazer: From the Mountains of Ka... more ›

 

ANSWERING WHY - UNLEASHING PASSION, PURPOSE, AND PERFORMANCE IN YOUNGER GENERATIONS

Media Connect promoted workplace and education expert Mark Perna and his book, Answering Why (Greenl... more ›

 

VENTUREGIRLS: RAISING GIRLS TO BE TOMORROW'S LEADERS

MEDIA CONNECT executed a platform building campaign for Dr. Glangchai along with a launch campaign f... more ›

 

BECOMING FACEBOOK: THE 10 CHALLENGES THAT DEFINED THE COMPANY THAT'S DISRUPTING THE WORLD

MEDIA CONNECT conducted a boutique campaign for Silicon Valley insider Mike Hoefflinger’s book, Beco... more ›

 

THE MAGNETIC LEADER: HOW IRRESISTIBLE LEADERS ATTRACT EMPLOYEES, CUSTOMERS, AND PROFITS

MEDIA CONNECT conducted a boutique campaign for Roberta Matuson’s book, The Magnetic Leader: How Irr... more ›

 

GET THE MOST OUT OF RETIREMENT

MEDIA CONNECT is helping people plan for retirement through the promotion of AARP’s and ABA’s newest... more ›

 

THE ULTIMATE GUIDE TO RAISING TEENS AND TWEENS

Media Connect promoted debut author and veteran teacher Douglas Haddad and his book, The Ultimate Gu... more ›

 

THE WAR ON SCIENCE

Media Connect had the opportunity to work with Milkweed Editions and author Shawn Otto to promote Th... more ›

 

CONNECTEDNESS AND CONTAGION: PROTECTING THE FINANCIAL SYSTEM FROM PANICS

Media Connect has successfully promoted (in 2016) Professor Hal Scott, the author of Connectedness a... more ›

 

CALCULATED RISK: THE MODERN ENTREPRENEUR’S HANDBOOK

How does an entrepreneur take any idea and turn it into a profitable venture?  What do investors loo... more ›

 
 

MEDIA CONNECT has pioneered television placements since the advent of the medium and continues to be a leader in helping clients maximize their exposure through television appearances. Below is a list of some of our services.

National TV Placement

In today's media climate, coverage on national news and talk shows is essential. At the same time, access to this national audience is increasingly competitive. Our track record at placing authors, celebrities and corporate spokespeople on the most visible and influential television shows is unsurpassed. We regularly book the top shows:

  • THE TODAY SHOW
  • GOOD MORNING AMERICA
  • CBS THIS MORNING
  • 20/20
  • LIVE WITH KELLY AND RYAN
  • CHARLIE ROSE
  • THE VIEW
  • THE TALK

With the rapid growth of cable programming we pay special attention to shows on the following networks:

  • CNN
  • FOX NEWS CHANNEL
  • CNBC
  • BLOOMBERG
  • MSNBC
  • C-SPAN
  • ESPN
  • 700 CLUB

MEDIA CONNECT has very strong connections to the Business outlets as well including:

  • PBS NIGHTLY BUSINESS REPORT
  • BLOOMBERG TV
  • CNBC POWER LUNCH 
  • FOX BUSINESS NETWORK 
  • MSNBC YOUR COMPANY 

Tough national bookings require an experienced media relations expert with personal relationships with key producers.

Satellite Media Tours

In our increasingly smaller world, dominated by instantaneous telecommunications, MC*Satellite delivers state-of-the-art Satellite Media Tours (SMT).

Satellite TV Tours offer superior exposure for important issues and ensure that your message reaches a significant and targeted audience, with a potential of over a million viewers across the country. During one morning, we will arrange 18-20 back-to-back news interviews with local TV stations across the country via satellite. We regularly book with affiliates of NBC, ABC, CBS and Fox for shows which lead into to national news programs like The Today Show, Good Morning America, The Early Show, and FOX Morning News.

The Satellite Media Tour lasts about 3 hours with each interview typically lasting 4-6 minutes. Most are live interviews; some are taped.

For answers to all your questions about the Satellite Media Tours, please e-mail Kristin Clifford.

Local TV/Media Road Tours

Our knowledge of local TV is unsurpassed due to our extensive road touring with authors and corporate spokespeople. In each market there are a variety of outlets for MC clients ranging from:

  • 6:00 - 7:00 AM news programs that lead into The Today Show or Good Morning America;

  • Local morning shows that air from 7:00 - 9:00 AM,

  • Midday and noon news programs, daytime talk programs;

  • Taped public affair programs; and

  • Evening news programs.

MC's ability to get our clients on these powerful local venues is what makes a road tour worthwhile!

Media road tours of course also include print and radio interviews. A typical day in a major market will include one or two TV appearances, a live interview on a radio morning drive program followed by more extensive interviews on local talk radio, with one print interview to round out the day. We coordinate everything: training, travel, escorts, updates and the top television, radio and print placements in every market.

 

TESTIMONIALS

All of us here at AAA would like to thank you for the terrific job you did on the tour.
We are 100% pleased and impressed with everything-- the great radio coverage, good mix of stations across the U.S. and your excellent handling of all details.
— JEANNINE YEOMANS, AAA of Northern California, Nevada and Utah, Manager Public Affairs and Community Services