MEDIA CONNECT was hired by Kristine Lilly and John Gillis to promote their business book in 2019. The goal was to introduce Kristine and John to the business media via the book and increase their visibility in the business community to secure future consulting work.
Dr. Sherrie Campbell retained Media Connect to promote her book, But It’s Your Family (Morgan James Publishing). The California-based therapist helps individuals deal with toxic family relationships and shows them how to make an effectively clean break from those who do more harm than good. Her campaign was initially going to be a three-month engagement but because of Media Connect’s success in promoting her brand, she extended for several more months. Media Connect has secured over 85 media placements, including these:
MEDIA CONNECT was retained to represent Weijian Shan – a leading economist, businessman, and one of Asia’s most prominent financiers – for the promotion of his business and cultural memoir, Out of the Gobi: My Story of China and America (Wiley, 2019).
Media Connect promoted a specialized book, RAILROADER: The Unfiltered Genius and Controversy of Four-Time CEO Hunter Harrison by Howard Green.
Media Connect promoted workplace and education expert Mark Perna and his book, Answering Why (Greenleaf Book Group). The book became a best-seller and won several awards - -and established Perna as a leading authority on Millennials and Generation Z in the workplace. We secured scores of media placements, some of which were syndicated, and reached tens of millions of people. Perna’s book helped parents, educators, and companies understand the needs of today’s job market and helped prepare the youngest generations of students and employers to respond to the needs and opportunities posed by the new economy.
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TESTIMONIALS
All of us here at AAA would like to thank you for the terrific job you did on the tour.
We are 100% pleased and impressed with everything-- the great radio coverage, good mix of stations across the U.S. and your excellent handling of all details.
— JEANNINE YEOMANS, AAA of Northern California, Nevada and Utah, Manager Public Affairs and Community Services
